Tag Archives: Giuliana Rancic

Cotton’s 24 Hour Runway Show Hits SOBE

Inspired by America, Cotton’s 24 Hour Runway Show is just that, a runway show where models show off diverse cotton looks inspired by American culture.

The show begins TODAY at 8 p.m. and runs all the way through Saturday night (cause it’s 24-hours, duh!). Bill and Giuliana Rancic will be hosting the second annual shindig with the likes of Louise Roe, Michael Yo, Scott Evans and Nikki Novak. Actress Camilla Bell and fashion designer Lauren Conrad will also be making a special appearance.

Round-the-clock special DJ’s like DJ Irie, Jessica Who?, CC Sheffield, Aulden Brown, Ross One and DJ Cassidy will be providing the beats for the bevies of models that will be struttin’ their stuff down the catwalk.

Ocean Drive will be the place to be between 8th & 9th Street to catch the one-of-a-kind fashion event that will reveal 1,440 different looks ranging from nighttime chic to daytime glamour. That’s one look per minute people!

Join the fun at this year’s FREE event. Remember to get there early for a good spot near the runway. If you can’t make it, be sure to catch it streaming live online.

Stay tuned for my post-show updates. Also hashtag #COTTON24HOUR if you attend the show!

If you plan on making any purchases this weekend, lots of retailers are offering discounts on cotton purchases today & tomorrow only! Click here full the full list of stores: http://cotton24hours.thefabricofourlives.com/

Catch the show streaming live 24-hours here: http://www.people.com/people/cotton24Hours



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Paris, Milan, New York City. They’re all known for their amazing fashion shows but none can say they’ve hosted a 24-hour non-stop runway show featuring a look for every minute including 1,440 different outfits.

This Saturday through Sunday Cotton Incorporated will be showcasing an incredible fashion show to celebrate “The Fabric of Our Lives” on Lincoln Road between Alton & Lenox. Each hour will showcase a different style and theme all made with that comfortable, light, cotton material everyone loves. Styles will include outfits for every occasion including “Sunday Brunch”, “Gameday”, “Urban Chic”, & even a little “After Hours” cause after all, this is Miami!

The 24-hour runway show begins at noon on Saturday featuring sounds by Miami’s own DJ Irie and goes on around the clock until noon on Sunday. Celebrity fashion icon & E! News Host Giuliana Rancic will be hosting the event along with Y-100 host & E! Correspondent  Michael Yo.  Cindy Taylor, Scott Evans, & Carla Fisher will also be taking turns hosting the show.

 If you can’t make it out there for any of the 24 hours of fashion & fun, you can always watch it stream live on www.cotton24hours.mtv.com

Check out the DJ set list below!


Saturday 12pm – 2pm    DJ Irie

Saturday 3pm-7pm         DJ Ross One

Saturday 8pm-10pm       DJ Joe Maz

Sat/Sun 11pm-1am         DJ Mia Morretti feat. Caitlin Moe

Sunday 2am-7pm             DJ Aulden Brown

Sunday 8am-12pm          DJ Juan Mejia

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